Case Study • Construction & Remodeling • Southeast Missouri

Cheyenne Valley Construction: Getting Found Across Southeast Missouri

Cheyenne Valley Construction does excellent work, but online, most homeowners outside Poplar Bluff couldn’t find them. In just a few months, we rebuilt their online presence so they show up wherever their customers search.

Poplar Bluff, MO • Serving Southeast Missouri & Northeast Arkansas • cheyennevalleyconstruction.com ↗

Towns targeted across Southeast Missouri
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States served: Missouri & Arkansas
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Services showcased on the new website
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Channels launched or rebuilt
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Covered front porch with wood railing by Cheyenne Valley Construction
The Challenge

Great Work, Hard to Find Online

Cheyenne Valley Construction had the reputation and the craftsmanship. What they didn’t have was an online presence that matched. When homeowners in nearby towns searched for a builder or remodeler, other companies showed up first.

Where They Started

What We Did

Four Moves That Put Them on the Map

01

Website Refresh

We rebuilt their website around a new brand kit with consistent colors, fonts and messaging. It’s mobile-friendly, showcases their services and makes requesting a quote simple.

02

City Pages

We created dedicated pages for Bloomfield, Sikeston, Doniphan and Dexter, so homeowners in each town find a page written for them.

03

Google Business Profile

We optimized their categories, services, photos and business info so they can compete in the Google Maps pack.

04

Local Services Ads & Citations

We launched Google Local Services Ads for top-of-Google placement, backed by consistent directory listings across the web.

Where They Show Up

One Home Base. Five Towns. Two States.

Every town got its own spot in their search strategy, from their home base in Poplar Bluff to the surrounding communities, with homeowners across the state line in Northeast Arkansas covered too.

Home Base

Poplar Bluff

Missouri

City Page

Bloomfield

Missouri

City Page

Sikeston

Missouri

City Page

Doniphan

Missouri

City Page

Dexter

Missouri

The Work

Craftsmanship, Now Front and Center

Their projects speak for themselves. Now the website, Google Business Profile and ads put that work in front of the homeowners searching for it.

New custom home with black metal siding built by Cheyenne Valley Construction in Southeast Missouri
Bathroom remodel with double vanity by Cheyenne Valley Construction
Wood deck with black metal railings by Cheyenne Valley Construction
Black metal siding installation on a new home by Cheyenne Valley Construction
The Results

More Calls From More of Southeast Missouri

More Calls

Their phone rings more often, with homeowners finding them through Google instead of word of mouth alone.

Map Pack Rankings Beyond Poplar Bluff

They now appear in the Google Maps pack in towns where they used to be invisible.

New Jobs From City Pages

The town pages are bringing in real projects from the communities they target.

Leads Worth Calling Back

The client is happy with the quality of the leads coming in, not just the number.

Your Turn

Ready to Be the Builder Everyone Finds First?

Book a free strategy call and we’ll show you where your business is missing from local search, and how to fix it.